Paid Google Ads

Google Ads consists of a variety of networks for advertising. Beyond your Google Ad Grant, Paid Ads open doors for you to use Paid Search, Display Ads, and Video Ads. Paid Ads also allow you to target users based on their interests and behaviors, or even remarket to previous visitors to your site.

In the Grant Program, we are limited to only advertising on the Google Search platform. Paid Ads allow us to expand our reach, target specific audiences, and even remarket to previous ones. This unlocks new opportunities to build brand awareness, increase conversions, and grow your digital marketing presence.