It’s been a while since our last blog post (almost 2 years!), but we’re so excited about this tool called the Google Ad Grants Calculator that I had to say something about it.

For those who don’t know, there’s an amazing program called Google Ad Grants, which gives eligible charities $10,000 per month in free Google advertising. While it’s certainly a generous offer from Google, unfortunately Google advertising doesn’t work for all nonprofits. Understanding whether this grant would work for you can be a tough question to answer, and that’s where the Ad Grants Calculator comes in.

This is something developed by our friends at CharityHowTo, but it’s a 5-minute quiz that not only assesses whether your nonprofit is eligible for the grant, but how good a fit you would be for the program. I strongly encourage you to check out the tool, and it’s so easy to use you can finish it over a small coffee break.

You can find the tool here: Ad Grants Calculator


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