

Going Digital for Nonprofits – Is It Worth It?
In the modern world of smartphones, tablets and computers, marketing trends are quickly shifting towards an all-digital future. It makes sense too — the online
In the modern world of smartphones, tablets and computers, marketing trends are quickly shifting towards an all-digital future. It makes sense too — the online
SEO for nonprofits can be a great opportunity to grow your online presence. As purpose-driven organizations, charities and nonprofits face unique challenges when it comes
For many nonprofits and charities across the world, end of year giving is the most important fundraising appeal of the year. But the 2020 giving
So you’ve got a Google Ad Grants account and it’s successfully driving traffic to your site. Can you use a Google Ad Grant and Paid
In April of this year, Google announced they were making it free for any organization to list products for sale in Google Shopping listings. For
This is a guest post by Wild Apricot, a trusted partner of ConnectAd. It’s easy for nonprofit marketing professionals to think that if they had
Over the past few months, it’s been inspiring to see the resilience & resourcefulness of nonprofits in the face of crisis. I wanted to share
The Google Ad Grants program has been a driving force for more than 115,000 nonprofits in over 50 countries worldwide. Since its launch in 2003,
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A conversion is defined as any action a user takes on your website that you deem valuable. For some, this is a donation, for others it’s a registration.
Tracking conversions is essential to the success of any digital marketing effort. If you don’t understand what actions are leading to growing your impact, you can’t effectively make the right decision to optimize for them.
Our team will install and implement platforms such as Google Tag Manager and Google Analytics to track and assess these metrics. Our best practices with this valuable data enables us to optimally manage your account.
Each one of our clients is matched with a Dedicated Account Manager (AM), who is both your digital marketing expert and main point-of-contact.
Upon joining ConnectAd, all AMs go through an extensive training & certification program before managing nonprofit accounts. Additionally, AMs go through further training each week as part of our culture of learning so that they can continue to develop their skill set.
As a result, AMs become proficient in multiple areas of digital marketing to the benefit of our clients.
Before you apply for the Google Ad Grant, nonprofits require:
Our experts have a 100% success rate. Follow our step-by-step guide.